Design
Design, led by the message
Carousels, campaign creatives and branded graphics for social media and LinkedIn. Each layout starts with what the reader should feel, then does the work of getting them there.
01 What I design
Carousels
Multi-slide stories built to earn the first swipe and hold attention to the last.
Campaign creatives
Single-image posts and launch visuals with one clear message.
Branded graphics
Colour, type and layout kept consistent across a brand's channels.
Presentations
Clear decks that carry an argument from the first slide to the last.
02 How I design
01
Hook first
The first slide has one job: earn the next swipe.
02
One idea per slide
A clear hierarchy so the message lands in seconds.
03
A system, not a one-off
A series should look like a brand, not a set of separate posts.
03 Selected slides
35 slides across 6 projects. Open any slide to flip through the full carousel.
Want to see more?
The full design archive lives on Behance.


